FIA Marketing Workshop 2021

Event Date: Monday, August 30, 2021 to Tuesday, August 31, 2021


This 2-day program provides attendees with sales and marketing strategies to help promote and grow their businesses. Expert speakers will provide overviews of the automotive, aerospace, energy, and construction markets. We encourage sales executives, sales managers, marketing executives, and marketing managers to attend. (Sales reps may attend at the member rate when accompanied by an FIA member principal.) This is an FIA members only hybrid event, participants can attend in-person or join the workshop live online.

Click here to download a copy of  the FIA Marketing Workshop agenda


FIA Member Registration Fees In-Person  Virtual                
First Attendee from Company  $980 $880
Second Attendee from Company $870  $770 
Third Attendee from Company  $760  $660 
Fourth (or More) Attendee(s) from Company                    $650                   $550 



Click the red button below to register online. For registration questions or to submit a paper registration form, please contact Kathy Edwards by email at or phone at (216) 781-6260.

Please note: 

FIA members receive reduced rates for registering two or more attendees. If you register for this workshop as a remote attendee, prior to the workshop you will receive a calendar invite with a Zoom link and details on how to join. No registration is final until accepted by FIA. FIA reserves the right to refuse registration/attendance to any person. Any registration that is not accepted by the FIA will be refunded in full.



Aloft Cleveland Downtown

1111 W 10th St.

Cleveland, OH 44113




FIA has arranged for FIA Marketing Workshop attendees to receive a discounted room rate of $135/night at the Aloft Cleveland Downtown. Attendees may book their hotel rooms at the discounted rate by clicking the red button below or calling the hotel directly at (888) 236-2427 and mentioning the FIA Marketing Workshop.  The deadline to reserve a room at the discounted rate is Friday, August 6, 2021. Reservations made after the deadline will be subject to the hotel’s prevailing rates and availability.


Cancellation Policy:

Registration fees are non-refundable. Substitutions are allowed if submitted to FIA in writing by August 16, 2021.